Advertising Strategy - University of Florida

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Course Details

This course section is no longer available

ADV 3001 - Advertising Strategy (3.00 credits)

Institution: University of Florida; Term: 2025 Summer; Instructor: Kember,Santiago

Delivery Method: Internet; Course Type: Credit; Subject: Communication, Journalism, and Related Programs

Description

Overview of the strategic planning process required to develop a successful strategic, persuasive communication plan such as an advertising, integrated marketing communications, or social marketing campaign. Case studies and projects teach the skills needed to address a variety of communications management issues and engage audiences in diverse marketplaces.

General Information

Registration through this site	Available
Start / End Dates	6/30/2025 to 8/8/2025
Last day to Enroll	7/2/2025
Delivery Method	Internet
Institution Profile	University of Florida

Reference Number	2025515939
School Term	2025 - Summer
Max Class Size	N/A
Credit Type	Semester-based
Registrar URL	http://www.registrar.ufl.edu/ http://www.registrar.ufl.edu/

Fees

In-State
Tuition	$447.72
Fees	$190.41

Out-Of-State
Tuition	$2,569.35
Fees	$296.49

Requirements

Course Prerequisites: Prereq: MAR 3023 and ADV 3008 with minimum grades of C and ADV major.
Enrollment Procedure: To request registration: Go here: https://one.uf.edu/ Read and click on the find courses currently offered and complete the information. Be sure to list the course and section you wish to enroll in.
Technical Requirements: https://admissions.ufl.edu/
Other Considerations: Contact the department for additional information. https://one.ufl.edu/soc
Schedule Notes: These are online courses. Students will have to contact the instructor or department to determine if there are any additional meeting requirements.

Common Questions

Can students apply for admission to University of Florida via the Internet?: Yes - admission applications for University of Florida are available via the Internet.
Do students need to be admitted to University of Florida prior to applying for the 'Advertising Strategy' course?: No - a student can apply for Advertising Strategy withour prior admission to University of Florida.
Is the 'Advertising Strategy' course offered for credit?: Yes - the Advertising Strategy course is offered for credit.
Can students register for the 'Advertising Strategy' course via the Internet?: Yes - students can register for Advertising Strategy via the Internet.
Are there one or more mandatory, in-person meetings required of students taking the 'Advertising Strategy' course?: No - there are no mandatory, in-person meetings required of students to take Advertising Strategy.
Does the 'Advertising Strategy' course require students to meet at specific times?: Yes.

Disability Services

If you are a student with a disability and need provision of reasonable accommodations, information, resources, services, and skill development please contact the accommodations/students with disabilities office at the institution you are requesting to take classes from. The institution may require an application for accommodations and documentation supporting your request for academic accommodations. Florida public colleges and universities do not discriminate on the basis of sex, race, religion, age, national origin/ethnicity, color, marital status, disability, and genetic information in any of its educational programs, services or activities, including admission and employment.